Curious how we think?

Read our blog posts below.


How a 70-year-old company infused new life into their culture: an interview with Mary Miksch.

Hello, True Story readers! As part of my ongoing blog post series that features women business leaders, I’m…

Back view of a business woman talking with her colleagues about an outline in a video conference. Multiethnic business team using laptop for online meeting in video call. A group of smart people working from home.

How to lead a retreat over Zoom.

Got a retreat coming up and wondering what to do about Covid? Do it over Zoom! Believe me,…


Why the world needs more women entrepreneurs: an interview with Linda Weston.

Hello, True Story readers! I’m starting a blog post series that’s near and dear to my heart: why…


Some cultures just aren’t ready to change.

As consultants, we’re eternally optimistic. In our work with clients, we pride ourselves on being able to dislodge…

branding vs culture

Where does branding end and culture begin?

The buzzword of yesterday was “brand.” Today it’s “culture.” But where does one end and the other begin?…

creating core values

Creating core values that matter.

“Integrity.” “Efficiency.” “Quality.” These are the go-to words we often see in a company’s list of core values.…